by Britta Fischlin | May 13, 2021 | Authentic Marketing
Marketing Visibility Is an Act of Courage Building a business in general requires a lot of courage and if the foundation for the service that you provide is YOU, marketing in particular is not for the faint of heart! As coaches, healers, and creative...
by Britta Fischlin | May 6, 2021 | Authentic Marketing
How do you engage in marketing with integrity? I often hear from solopreneurs, coaches, and healing arts professionals that they feel uncomfortable doing any marketing because it feels inauthentic, manipulative, or sleazy to them. And certainly, when you look...
by Britta Fischlin | Apr 30, 2021 | Website
How to get started building your own website One of the first questions to ask yourself is: how technically savvy am I and am I willing to dive into technical details? There are really powerful website platforms available and if you aren’t afraid to dive...
by Britta Fischlin | Apr 22, 2021 | Conscious marketing
Are You in Search of a Marketing Silver Bullet? Are you in search of a marketing silver bullet, that one perfect activity that is easy to implement and extremely effective in filling your practice to capacity in no time? I often see solopreneurs look to see...
by Britta Fischlin | Apr 14, 2021 | Authentic Marketing
Infuse Your Marketing Message With Your Own Unique Essence to Make It Come Alive What is the difference between random acts of marketing and cohesive marketing action? It’s something I see many conscious solopreneurs struggle with. We might hear from someone “I...
by Britta Fischlin | Apr 8, 2021 | Authentic Marketing
Consciously Use Your Creativity in Your Marketing – Give Your Audience a Taste of Your Authentic Self Why should you care to use your highest level of creativity as part of your journey towards business success? For me, building and sustaining a business...
by Britta Fischlin | Feb 19, 2020 | Authentic Marketing
Marketing Requires the Courage to Be Seen Building a business in general requires a lot of courage and if the foundation for the service that you provide is YOU, marketing in particular is not for the faint of heart! As coaches, healers, and creative entrepreneurs, we...
by Britta Fischlin | Feb 11, 2020 | Conscious Business
Bringing Empathy into Our Sales Conversations I recently had a fun and insightful conversation with Bill Cushard from Helping Sells Radio about empathy and sales. We talked about the shift in perspective that happens when we employ our empathic skills in our...
by Britta Fischlin | Jan 29, 2020 | Conscious Business
Empathy Is a Critical Tool in Our Sales Tool Box In today’s Musings on Marketing and Magic I talk about empathy as a critical tool in our toolbox as part of the sales process. We’ve probably all had the experience of dealing with a pushy sales person – the classic...
by Britta Fischlin | Jan 23, 2020 | Mailchimp Website
Save time and money by building your own website Why would you build your own simple website? Developing a website the traditional way can be extremely time-consuming and costly. You’ll either spend lots of money on a designer or you spend a lot of time figuring out...
by Britta Fischlin | Jan 20, 2020 | Mailchimp Website
It’s better to have a simple website than no online presence at all My motto last year was “good enough.” I had decided to make video the focus of my marketing content creation strategy for the year and realized early on that I could easily spend all year...
by Britta Fischlin | Jan 16, 2020 | Mailchimp Website
What is the purpose of having a website? In today’s Musings on Marketing and Magic I’m taking a look at the different purposes a website can serve and whether to build something yourself or work with a professional. Many coaches and solopreneurs think about their need...