ACHIEVE YOUR BUSINESS GOALS AUTHENTICAllY
Customized Marketing Support Aligned with Your Unique Essence
The economic landscape is currently transforming and to stay relevant we need to adjust our marketing. As difficult as it is, with the market place becoming more decentralized, it also offers a unique opportunity to connect deeper with your audience in dedicated spaces and stand out through the use of your authentic voice and a unique point of view.
The Details
Service Options
Get Your Business to the Next Level
1:1 Marketing Advisory
You have built a successful business, but now it is time to uplevel and you don’t know how.
Let’s develop a unique marketing strategy and tactics that takes your personal energy into account. By bringing the marketing expert on board, you can focus on YOUR zone of genius.
Our 1-1 sessions are tailored to your needs and can focus on topics such as:
Map out a consistent and effective marketing strategy
Define your niche and bold message
Refine your unique value proposition
Identify your service offerings and packaging
Discover a website design in sync with your marketing focus
Design a marketing strategy and plan based on YOUR strenghts
Determine where and how to connect with your ideal clients
Develop your best approach to enroll new clients
Authentic Connection with your Clients
Fractional Authentic Marketing
With the ongoing introduction of new and disruptive technologies, proliferation of generic marketing content, and changing economic environments, many marketing strategies and plans that used to provide great results are no longer working.
If you find yourself in a position of wanting to re-invent your business and marketing approach, as an outside sounding board and resource I support you through the transition to fully embrace your authentic voice as the path to success:
Tell your story and point of view to stand out above the crowd
Assess your current marketing strategy and assets and make recommendations for improvement
Design your service offerings, packaging, and pricing
Map out a consistent and effective marketing and sales flow (strategy and plan) that is doable for you or implement it for you
Get Discovered Online and Show Business Legitimacy
Website Design & Development
Whether you are looking for a website presence that is simply an online one-page calling card or you need a more detailed presence with multiple pages, session booking options, purchase options, integration with your marketing automation platform, etc — I am committed to create a custom design for you that showcases your unique essence to your customers.
New design or re-design of your website using Mailchimp, Squarespace, or WordPress
We define your goals for your website and the scope of the project
I work with either your existing assets (brand, message, content), support you in developing content, or develop it for you
After final review, your website will go live and you receive a training video on how to edit text content on your site yourself
Build Relationships with your audiences
Email Marketing & Lead Generation
Using email to stay in touch with current and prospective customers and building a relationship with them is still one of the best marketing tools available. Based on your requirements, I design landing pages, forms, newsletters, and email campaigns (a series of automated emails) to keep you top of mind with your customers.
Marketing Automation account set-up
Design of landing pages
Creation of lead capture forms
Creation of newsletters or template for you to use
Development of automated email sequences
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